Dr Aristeidis Theotokis is Associate Professor of Marketing at Leeds University Business School. He holds a BSc in Industrial Management and Technology from the University of Piraeus, an MSc in Operational Research from the University of Edinburgh and a PhD from Athens University of Economics and Business. He has worked as an adjunct Lecturer in the University of Central Greece and in the Business College of Athens and as a Research Fellow in the ELTRUN Research Centre, in Athens University of Economics and Business.
He has industrial and academic experience in the fields of e-business, services marketing, consumer behaviour and retailing. His research has received strong recognition in the form of best paper awards and funding from research councils, government organizations and large multinational companies. His work has been published in leading academic journals such as Journal of Retailing, Industrial Marketing Management, European Journal of Marketing and European Journal of Information Systems